Pre-order on WhatsApp

Paani se aage.

Rehydrate | Refresh | Recover

Amdavad's own nimbu-namak electrolyte drink. Tastes like the best ghar ka nimbu-paani, with the salts your sweat takes.

ગરમીમાં પણ તાજું.

Taazu Classic Nimbu Namak and Jeera Masala 250 ml bottles on crushed ice with lemon halves
MADE IN AHMEDABAD · #TAAZURAHO ·
Paani se aageGarmi ka desi jawabગરમીમાં પણ તાજુંNimbu + Namak + Potassium#TaazuRahoMade in AmdavadRehydrate · Refresh · Recover
Why Taazu

Paseena sirf paani nahi hota.

Jab paseena aata hai, sirf paani nahi jaata. Namak bhi jaata hai. Plain water brings back the water, not the salt.

On average, every litre of sweat takes about 1 g of sodium with it (it varies a lot from person to person). Plain water doesn't put it back.

Source: Baker LB, Sports Medicine, 2017.

Lose about 2% of your body weight in sweat, and performance and focus can start to drop.

Source: American College of Sports Medicine, Position Stand, 2007.

Pyaas se pehle.

Thirst often shows up late. Sip before you feel it, especially on a 44°C Amdavad afternoon.

#TaazuRaho

Compared on
Plain water
Cold drink
Taazu
Salts (namak)
None added
Usually little or none
Added
Taste
Plain
Sweet & fizzy
Tangy, salty, still
Built around
Just water
Sugar-first
Nimbu-namak first
Sugar per 250 ml
0 g
Check the label
On our label soon
Price
Lowest
Varies
Cup from ₹10
Andar kya hai

Nimbu, namak, aur thoda science.

NimbuNamakPotassiumThanda paani

Nimbu

Nimbu

The tang you grew up with.

Namak

Namak

Sodium, the main salt you lose in sweat.

Potassium

The other electrolyte in sweat, in a smaller amount.

Thanda paani

Thanda paani

Still, not fizzy. Best served chilled.

Lab report coming soon. We'll publish exact numbers per 250 ml, straight from our NABL lab report. No guessing.

Made in Ahmedabad.

Flavours

Two flavours. Dono desi.

Cups at Taazu stations from this Navratri. Sealed 250 ml bottles from February 2027.

Taazu Classic Nimbu Namak 250 ml bottle with an orange cap
The Desi Original

Classic Nimbu Namak

Nimbu + Namak + Potassium + Thanda paani

Cup launching this Navratri · Bottle Feb 2027

Cup from ₹10Bottle around ₹25 (from Feb 2027)

Pre-order on WhatsApp
Taazu Jeera Masala 250 ml bottle with a brown cap
Desi Twist

Jeera Masala

Nimbu + Bhuna Jeera + Kala Namak + Potassium

Cup launching this Navratri · Bottle Feb 2027

Cup from ₹10Bottle around ₹25 (from Feb 2027)

Pre-order on WhatsApp
Bottle coming Feb 2027

Bottle aa rahi hai.

250 ml sealed bottles, around ₹25. Join the waitlist and we'll WhatsApp you first.

3D bottle

Ghuma ke dekho.

Drag to turn the 250 ml bottle. Switch between Classic and Jeera, or see both together.

Open full screen
Reels

Dekho, phir piyo.

Two 30-second reels from Taazu. Sound on.

Garmi ka Reset
Andar kya hai?
Taazu Station

Bring the Taazu station to your event.

Garba ki raat lambi hai.

A chilled nimbu-namak counter, right where the action is. You bring the crowd, we bring the Taazu.

What we bring: Tell us your event and we'll plan it with you.

Garba & Navratri nights

A chilled nimbu-namak counter right next to the circle.

Marathons & running clubs

Cups ready at the start, the finish and the Sunday riverfront run.

Turf tournaments

Floodlights, full squads, hot evenings. Last over tak taazu.

Corporate & school events

Sports days, offsites and annual functions, served clean and on-brand.

For businesses · Kahan milega

Stock Taazu at your place.

Gyms, turfs, running clubs and canteens across Ahmedabad. One WhatsApp message and we'll sort the rest.

Gyms

A chilled nimbu-namak option at your counter that members look forward to. Set ke beech, ek sip Taazu.

Stock Taazu

Box-cricket turfs

Floodlight matches run hot. Keep Taazu ready for every team that walks in. Last over tak taazu.

Stock Taazu

Running clubs

Cups at the finish line for the whole group, from the Sabarmati Riverfront to your Sunday long run.

Stock Taazu

Canteens & factories

A desi drink your team already likes, for long shifts through Amdavad summers. Bulk orders on WhatsApp.

Stock Taazu
FAQ

Sawaal? Jawab yahan.

What is Taazu?
Taazu is a still nimbu-namak electrolyte drink from Ahmedabad. It tastes like good home-made nimbu-paani, with salts added. Taazu is an everyday electrolyte drink, not a medicine.
How is it different from plain water or a cold drink?
Plain water has no salt in it. Most cold drinks are built around sugar and fizz. Taazu is built around nimbu and namak, and it's still, not fizzy.
How is it different from nimbu-paani from a thela?
We love a good thela! Taazu is made from the same measured recipe every time, so it tastes the same every time. From February 2027 it also comes in sealed bottles, with everything written on the label.
How much sugar is in it?
We'll share exact numbers per 250 ml as soon as our NABL lab report is in. We'd rather wait than guess.
Where can I buy it?
We're launching with Taazu stations this Navratri at garba grounds, turfs and gyms in Ahmedabad. Message us on WhatsApp and we'll tell you where to find us.
Do you do bulk or event orders?
Yes. We're taking bookings for Taazu stations at garba nights, runs, turf tournaments and corporate events, and talking to gyms, turfs and canteens about stocking Taazu. Send us a WhatsApp or fill the form below.
When is the bottle coming?
250 ml sealed bottles are planned for February 2027. Join the waitlist and we'll WhatsApp you first.
Contact

Chalo, baat karte hain.

Planning an event, running a gym or turf, or feeding a canteen? Tell us a little and we'll plan it with you.

Garmi tez hai.
Taazu aa raha hai.

#TaazuRaho